Name: Connecting With the Audience
Start: 2024-10-25T10:15:00-0700
End: 2024-10-25T11:15:00-0700

Welcome to the 2024 CBI National Student Media Convention in Seattle!

Friday October 25, 2024 10:15am - 11:15am PDT

There's so much competition for the audience's attention these days. It's difficult to get your message through the clutter. It's especially hard for college radio stations that might have dozens of DJs and play almost that many genres. This presentation will show you how to connect with your audience by applying basic marketing principles to your imaging.

Speakers

Greg Weston

General Manager, WPTS-FM, University of Pittsburgh

Greg Weston is the General Manager of WPTS-FM at the University of Pittsburgh. Prior to his shift to college radio advising in 2004, Greg worked in commercial news/sports/talk radio, including stints as Program Director of radio stations in Pittsburgh, Pa. and Baton Rouge, La... Read More →

Friday October 25, 2024 10:15am - 11:15am PDT
Salon C 515 Madison Street, Seattle, WA, USA

Breakout session

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National Student Media Convention

Greg Weston

Attendees (55)

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